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Channel: The Marketing Show with John Follis » Cause Marketing / Non-Profit
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John Follis – Marketing with a Social Conscience.

Click the audio icon below as John Follis discusses public service and how to combine advertising and a social conscience. He discusses his agency’s award-winning effort on child abuse prevention which...

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A Textbook Case of “Successful Branding”– Marble Church

How many churches can claim a marketing effort that’s written up in a Prentice Hall marketing textbook? One. New York’s Marble Church. See the guerrilla marketing campaign and listen to minister,...

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